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Logo & Stationery Design
Glossary
E Company Logos want to provide
you with the most comprehensive information
about
the concepts related to Logo Design and Stationery
design.
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Objected-oriented (mode):
the Draw graphics mode. A set of algorithms
describe graphic form in abstract geometrical
terms, as object primitives, the most fundamental
shapes from which all other shapes are made:
lines, curves, and solid or patterned areas.
Oblique: A slanting version of a face. Oblique
is similar to italic, but without the script
quality of a true italic. The upright faces
are usually referred to as roman.
Offset: The most commonly used
printing method, whereby the printed material
does not receive the ink directly from the printing
plate but from an intermediary cylinder called
a blanket that receives the ink from the plate
and transfers it to the paper.
Offset paper: A term for uncoated
book paper.
Offset printing: for high-volume reproduction
-- utilizes three rotating drums: a plate cylinder,
a blanket cylinder, and an impression cylinder.
The printing plate is wrapped around the plate
cylinder, inked and dampened. The plate image
is transferred, or offset, onto the blanket
cylinder. Paper passes between the blanket cylinder
and the impression cylinder, and the image is
transferred onto the paper.
Offshore paper: Any papers
made outside the US and Canada.
One-point perspective:An effect created
by lengthening or shortening one side of an
object to create the impression that the object
is receding from view in one direction.
Onionskin: A light bond paper
used for typing and used with carbon paper because
of its thinness.
Opacity: Quality of papers
that defines its opaqueness or ability to prevent
two sided printing from showing through.
Opaque: The inability to see
through an object. If an object is 100% opaque,
you cannot see through it. Opacity levels under
100% increase the ability to see through objects.
Opaque ink: Ink that completely covers
any ink under itself.
Orphan: in a page layout, the first line
of a paragraph separated from the rest of the
paragraph by a column or page break. Headings
without enough type under them may be considered
as orphans; there should be as much type below
the heading as the height of the heading itself,
including white space.
Origin: The point in the drawing
window at which the rulers intersect
Outline: The line that defines
the shape of an object
Output resolution: The number
of dots per inch (dpi) that an output device,
such as an imagesetter or laser printer, produces.
Overlay: A transparent sheet
placed over artwork, in register with the work
it covers; this is used to call out other color
components of the work, instructions or corrections.
Overlay proof: A process of
proof-making whereby the color separations are
individually exposed to light sensitive film.
This film is then set in registration with a
piece of white paper in the background.
Overexposure: Excessive light
in an image that gives it a washed-out appearance.
Overprinting: Any printing
that is done on an area that has already been
printed.
Overrun: Quantities of sheets
printed over the requested number of copies.
Overset: Type that is set in
excess of the allotted space.
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